As a small business owner you’ll likely never have a post that gets viewed a million times, but that’s OK. Instead, work on building a loyal audience every day, every week, every month, and you’ll have something far more valuable than a viral video — a loyal customer base.
Read MoreDigital marketing gurus are spending big money to try and get you to spend big money on their social media marketing services. You’ve probably already dabbled with social media marketing. You might have a Facebook business page. But, in your gut, you also suspect that social media is a bit of a scam. Social media marketing isn’t a bit of a scam. Social media marketing is a complete scam for most small and medium-sized businesses.
Read MoreWhile there's no good way to replace consistent, creative marketing initiatives, there are still a ton of things you can do to stand out from your competition. That’s why we’ve put together this blog, to provide you with a few simple ways you can make your company pop online without any prior marketing knowledge, or spending a ton of time fiddling with different platforms.
Read MoreSocial Media is hard. It may be free, which is great for small businesses, but getting social media right can be a bit of a chore. That’s why we’ve put together a few quick examples of good social media posts on the three biggest platforms: Facebook, Twitter, and Instagram.
Read MoreReviews matter. 60% of consumers said that positive reviews had influenced them to buy sometime in the last 6 months, 50% of consumers said negative reviews stopped them from buying, and a 1 star uptick in your Yelp! reviews could correlate with a 9% increase in sales! What are you doing to listen to your customers?
Read MoreClaiming your small business on Google My Business is surprisingly simple. This short blog and downloadable mini-book show you exactly what you need to do to instantly boost your company’s digital profile on Google.
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